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Running a Handmade Biz: Sorry, My Website Is Still in Its "Glow Up Era"

Writer: Courtney Sutton
Courtney Sutton
Oct 27
3 min read

If you have popped by the website expecting the "BIG LAUNCH" and thought, “Hmm, where are the cute things I was promised?” please know, I am also thinking that. Loudly. While staring at my laptop like it's betrayed me.


So, first things first: I’m sorry the shop isn't ready right now. I know it's annoying to click over, ready to browse after all the hype only to find basically a shell of a website...


The good news is that new pieces are made, finished, photographed, and lovingly fussed over. Things are coming soon. I’m working diligently to get everything going while also learning the technical side of running a business, which, as it turns out, is less "upload a simple picture and it's good to go" and more "oh, I forgot a crucial detail in being able to take payments and need to wait to get VERIFIED". Womp womp.


Close-up of handmade clay pieces on a colourful worktable.
Fresh pieces are being made, even if the website is still catching up.

A small business has a lot of invisible jobs


When people think about a handmade polymer clay shop, they often picture the making part. The rolling, cutting, sanding, assembling, packaging, and maybe an aesthetic photo with a cup of coffee nearby.


That part is real. But it's also only one small piece of a very chaotic puzzle.

Running a small handmade business solo means wearing every hat at once. Some of the hats are cute. Some are....not. These are just SOME of the things happening behind the scenes here:


  • Designing new pieces

  • Conditioning clay

  • Mixing colours

  • Testing shapes and finishes

  • Sanding edges until they feel just right

  • Taking product photos

  • Writing descriptions

  • Figuring out shipping settings **I'm still trying to figure. out the International shipping options so hang tight!

  • Updating inventory

  • Answering messages

  • Making content

  • Packaging orders

  • Trying to remember if I drank water (Shocker...I didn't)


And somewhere in there, I am supposed to understand EVERY setting afterr completely re-imagining the website. Phew.



The website is having a character arc


The website is not broken. Let’s call it “in development,” which sounds much more professional than “I forgot a crucial detail that will hopefully be resolved SOON”.


Setting up an online shop takes more than adding a photo and calling it a day. There are categories to build, policies to write, product listings to update for EACH product, inventory to track, and shipping options to test.


The thing is, none of this is glamorous, but it matters.

A shop should be easy to use. It should show clear photos, accurate details, and helpful information. So while it currently looks bare from the outside, behind the scenes I am working through the tech side sharpish!


Eye-level view of colourful handmade earrings arranged on a craft surface.

Small business life is both magical and deeply unhinged


There is a special kind of pride (and stubborness) that comes from building something by yourself. Every idea, every product, every package, every little improvement carries all of your own effort.


There is also a special kind of nonsense that comes from being the entire team.

I am the maker, photographer, quality control department, packaging station, customer service desk, inventory manager, and person who whispers “please work” to the printer. If something gets done, it is because I did it. If something does not get done, it is also because I did NOT do it. Rude.


That is the reality of a handmade business. It can be fun, creative, and meaningful. It can also be slow, messy, and full of tasks that never make it into the pretty photos.


The shop may not be fully functional right this second, but it is not abandoned. It is growing and literally waiting for one message that says "you're verified" before I can hit the "publish" button.


What is coming next


Here is the short version: new things ARE on the way. I’m working on getting the website ready, adding products properly, and making sure the shopping experience feels clear and easy and literally waiting on one minor (MAJOR) technicality before you guys can shop the site!


That includes pieces like polymer clay earrings, clay cutters, maker tools, and other handmade goodness as they become ready. Thank you for your patience while I build this little corner of the internet. Every visit, message, kind word, and bit of encouragement helps more than you know for this one-woman show getting back on her feet! 🖤




 
 
 

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